Veg Power, the not-for-profit alliance to increase vegetable consumption across the UK, announced that it has strengthened its Simply Veg expert panel with the addition of ‘The Batch Lady’ otherwise known as Suzanne Mulholland.
Her involvement will include sharing her expertise and knowledge on the topic of batch cooking to help parents prepare nutritious meals without spending hours in the kitchen.
Simply Veg has been developed in conjunction with an impressive panel of experts to support all parents and carers to get more veg into their kids by providing the latest advice and simple ideas to help reduce the impact on families’ budgets and encourage veg acceptance by children.
Commenting on her involvement in Simply Veg, Suzanne said, “I’m a huge fan of Veg Power’s mission and I am delighted to be involved in this campaign. I have lots of practical low cost, fuss-free tips and recipes about how to add more veg into your family meals, while still ensuring that everyone around the table is happy. I’m all about the freezer and using frozen veg as its always on hand, saving both money and waste. Making meals that are packed full of veg that can be frozen in advance and grabbed out on a busy night is always a winner for anyone with a busy life.”
Commenting on the initiative, Dan Parker, Chief Executive, Veg Power, said, “We know that children aren’t eating enough veg and with the cost-of-living crisis the situation has only worsened. We’re delighted to have another expert on board that shares our
mission of making it as easy as possible for parents and carers to prepare affordable veg-packed meals that their families will love.”
As part of its collection of resources, Veg Power is currently working on a comprehensive, expert-led ‘instruction’ manual for parents and carers which will be available by the end of the year online, on social channels and as a booklet.