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Revolution in the roots: Horti House's fresh approach to UK houseplant wholesale

Horti House, an initiative by Double H Nurseries in Hampshire, is on a mission to redefine the UK's houseplant wholesale landscape. Their goal? To provide a streamlined platform for purchasing top-notch British plants straight from the source.

During a recent open day for retailers, the company unveiled its ambition to establish a comprehensive hub for indoor plants, all cultivated by British growers.

Designed with the unique needs of UK growers and florists in mind, Horti House caters to a diverse clientele, including garden centres, florists, retailers, and venues in the hospitality sector.

Their direct-from-grower approach aims to eliminate the hassles of import inspections, phyto or APHA-related costs, and extended waiting periods.

Acknowledging the challenges of supplying cacti due to CITES restrictions, Horti House takes the initiative to source these plants from international suppliers. They handle all the necessary documentation, with a vision to eventually offer these plants as British-grown and peat-free.

Addressing the industry pain points of lost sales due to extended lead times, Horti House has introduced online ordering, minimal order requirements, and swift delivery options. They even offer a subscription model for regular orders.

Currently, Horti House collaborates with Double H Nurseries and Bury Lane and is in discussions with two additional nurseries.


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