Nisa is urging its member retailers to sign up to an initiative which helps to tackle food waste while also recovering some costs for unsold stock.
Too Good To Go, a fast-growing B2C marketplace for surplus food, enables retailers to dispose of food that is close to its sell by date by listing it on an app and selling it to local shoppers at a discounted price.
Designed to combat the growing problem of wasted food, the scheme initially worked in partnership with the foodservice industry but increasing numbers of grocery retailers are now signed up, including Nisa and Morrisons.
Nisa is working with Too Good To Go to encourage more retailers to sign up to the app and trial the scheme with an engagement event scheduled later this month to demonstrate how it works.
Richard Shorney, Nisa’s Retail Development Manager who is leading the project, said: “It is a winning solution for our retailers and so easy for them to get involved. It allows them to get their wastage down and recover some costs that would otherwise have been lost and at the same time, they are doing their bit to improve sustainability.
“We hope that as we share the scheme with more Nisa partners and show them how it can work for them, increasing numbers will take it on, sign up to the app and in doing so will become less cautious about investing in the fresh and chilled categories which we know are so profitable.”
Rikesh Patel, of Buggsi’s Nisa Local in North Kensington, who signed up for the initiative four months ago, said the platform was working well.
“It isn’t about making money, I see it as a way of getting rid of food rather than throwing it in the bin. It does recover some costs but really it allows me to keep my stock at a good level. I was always quite cautious about how much chilled produce I ordered before, but this is a bit of a safety net.”